Mother’s Day is the one day a year that’s set aside to show your appreciation for the special women or as I like to call them, “Super Women,” in your life. Whether they are your mother or an inspirational female figure, they all have one thing in common. They don’t get the credit they deserve on a daily basis. Since they’re deprived of this praise all year, Mother’s Day is the one day you have to make up for this deprivation and honor the “Super Women” in your life.
These women have the hardest (non-paying) job of them all, so it’s only fitting that you treat like the Queen of England, even if it’s only for one day. Since Mother’s Day is a time to show your appreciation, it’s extremely important that you give a gift that she’ll actually like. Sometimes this can be a tricky task, but we’re here to help make that a little easier for you!
Every year before the holiday season, we release our annual Top 20 Most Wanted Gift Card list to help give shoppers gift ideas for those hard-to-shop-for people in their life. This year, we’ve decided to release our Most Wanted list for popular gift-giving holidays, starting with Mother’s Day.
This year, Mother’s Day gift card sales are expected to reach $1.8 billion, increasing 2.2 percent from 2012 (IBISWorld). Gift Cards have been deemed the second popular gifts to give on Mother’s Day (flowers is first) because it allows moms to treat themselves to something special. Consumers have slowly returned to splurging on gifts for holidays such as Mother’s Day since the 2008 recession.
Our Top 10 Most Wanted Gift Cards for Mother’s Day list is based on a national survey completed by consumers who plan on giving or receiving a gift card this Mother’s Day. Topping the list and claiming the number one spot by a landslide is Amazon.com, followed by Visa, Target and Wal-Mart. It’s not surprising that Amazon.com grabbed our number one spot. Consumers love Amazon because they offer one of the largest product assortments anywhere, it’s convenient and reliable.
As Mother’s Day quickly approaches, make sure you get that special woman in your life something she’ll love! You can’t go wrong with a gift card to her favorite store, restaurant or spa. If you don’t know what her favorite is, then our list is here to help you out. She’s sure to love any of our Top 10 picks. Happy Mother’s Day to all those hard-working, selfless women out there!
You can find our official press release here, as well as, our full Top 10 Gift Card list for Mother’s Day below: