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  • Top 5 Gift Card Facts for 2012

      href=””> Fact #1[/caption]
    • According to CEB TowerGroup, propelling gift card sales past the $100 billion mark is due to an increase in open loop gift card purchases. Such as those offered by American Express, Visa, Mastercard and Discover ($40 billion), restaurant gift cards ($19 billion) and merchant gift cards ($36 billion).
    • By the year 2015, gift cards are expected to deliver $138 billion in sales
    href=””> Fact #2[/caption]
    • According to the National Retail Federation, this is the highest amount recorded in the survey’s ten year history.
    • The number one reason shoppers buy gift cards is because they allow the recipient to select their own gift. More than one in five (22%) gift givers say they’ll buy gift cards because they are easier and faster than traditional gifts.
    href=””> Fact #3[/caption]
    • As in previous years, men plan to spend significantly more on gift cards than women. Men shell out an average of $172.92 on gift cards during the holiday season versus women’s $141.66.
    • According to the National Retail Federation, consumers spend an average of $43.75 on each gift card they purchase.
    href=””> Fact #4[/caption]
    • The steady rise of demand for McDonald’s gift cards has landed the fast food chain in the “Top 5 Most Wanted Gift Cards” for the first time. Other than McDonalds, the annual “Top 5” list has remained consistent.
    • Click here to read our official press release, along with the “Top 20 Most Wanted Gift Cards of 2012.”
    • While electronic gift card sales have increased since tracking began in 2010, sales in 2012 reflected to be slower than initially projected.
    • According to CEB TowerGroup, 75 percent of consumers will spend the full amount of money on the card and 30 percent will spend $25 more than the value of the card. This is helping to lower spillage, which is the amount of money left on the gift card that a consumer never spends, to $1.7 billion.
    Click here to view our official press release for the “Top 5 Gift Cards Facts for 2012”
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Welcome to the official blog of! Never heard of us? Long story short, we're the national leader in the gift card exchange industry. We're passionate about helping our consumers save more. Whether that's by purchasing discounted gift cards or planning your weekly meals to save on food costs. Our goal is to help YOU get the most bang for your buck!

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